Peter Coffey

CAMPBELL’S CULINARY RESERVE

While Campbell’s is known for their iconic can, restaurants rely on scalable frozen soup options, like Campbell’s Culinary Reserve. Which comes in a much less sexy frozen sack. But, for what CCR lacks in appearance upon arrival it makes up for in kitchen performance. It gives chefs versatile meal options they can cook up in minutes so they can take back more time to focus on their craft. With the insight of time saving and knowing CCR deserves to look just as iconic as their can counterpart, we set out to show that it’s about time there was a frozen soup that works as hard as chefs do.

Video Production By Wildly